The new gold-standard for comfort and performance. Ultimate softness and feel. Undeniable class leading fit.
Our technical expertise and attention to detail, combined with a new, natural and proprietary Merino-TENCEL™ yarn blend, revolutionizes the category and checks all of the boxes: thermoregulating, easy-on, zero itch, wear resistant, odor fighting, moisture managing - every single day. A deliberate focus on honest, non-toxic, sustainable materials, and net zero production entirely from renewable energy, ensures we all leave a small footprint while leaving deep tracks in the snow and beyond.
A new era for socks. Here today.
